How to work Weddings: Lucy Golding on Bridal

Updated: Jul 4, 2020

Today marks the first post in the How to work weddings series. A blog for aspiring creatives who are itching to turn their love for weddings into a real business. Be it Side Hustling or Full Time work - knowing where to start can be tough. This blog serves to give you an insight into the wedding world, the motives behind your fellow creatives and what they did or are doing to get their names out there. I really hope you love it!

To keep up with all things Wild and the How to work weddings series, you can follow me on Instagram for my most recent updates.


A big hello to the lovely Lucy! I first met Lucy on shoot for our amazing Low Key Boho by the River shoot which was featured on Festival Brides. Lucy was representing Kula Tsurdiu, a beautiful boutique bridal shop in the historic Nottingham Lace Market. I've since kept in touch with Lucy and she was an obvious choice to feature on the blog. Enjoy!


By Lucy Golding:

The title really does sum up my whole introduction to Bridal design. I knew nothing -NOTHING- about the world of Bridal. All I knew was that I Enjoyed working with lightweight fabrics in the past (so bridal would be a breeze, right?. Wrong) that ruffles looked pretty, and that a sea of draping Ivory was VERY instagrammable. I thought that was all there was to it. That was until I actually started working within the Bridal Fashion industry where I was thrust into a whole new world of which all of a sudden my knowledge of the latest panto colours, the hottest brands and my previous Uni projects for the likes of Vivienne Westwood were deemed absolutely useless. All of this taken into account, however,

I can honestly say that I have never met a more positive, humbling, honest, group of people (mainly women, Girl power) with the most indisputably incredible work ethic I have ever seen.

Fashion has one of the most cut-throat reputations there is and so working with the people I have had the pleasure of working alongside has been so refreshing; Not to mention being lucky enough to travel to Rhodes, Greece for a few months to work alongside celebrated Bridal designer Kula Tsurdiu who just happened to be the most patient mentor I could have had for my introduction into Bridal- AND her amazing family who took me in as one of their own and kept me sane during my month-long-homesick meltdowns!

I had all but given up on finding a third year Uni placement and had resigned myself to a year of sitting in pyjamas watching TV in a creative drought... I always joke and say that I fall into things by accident, university, a placement year, a FOREIGN placement, Bridal design, but there must have been something that made me walk past that quirky little hidden Hockley boutique that day and made me stop and take a picture of the name above the door. I had never felt an urge to walk that way before.

From the moment I saw it I was excited.

Since then I have met amazing people, travelled 3,936.4 Miles, designed pieces for a collection, hand stitched, machine stitched, cut out metres and metres of Tulle, learned what Tulle is, pressed, appliqued, pinned, ruffled, measured, fitted, styled, straightened up dresses on their hangers COUNTLESS times, had to finish a bridal gown as well as finishing’s on 15 bridesmaids dresses the day before the wedding in the dark during an island blackout, been invited to and attended 2 big fat Greek weddings, fell through a table, saw a whole family of 5 crammed on the same moped on the school run, flooded my apartment, nearly got stranded in Athens, been involved in a styled shoot, represented Kula at The Unwedding show in Birmingham, been left in charge of the whole boutique for two weekends ALONE (no pressure), and learned how to absolutely smash a bridal fitting and actually know what I’m talking about. I truly have fallen in love with Bridal, with its silky silhouettes, elegant high quality fabrics and the workmanship that goes into it.

Apparently it’s not about whether you can talk the talk as long as you have the best team of people around you that can guide you... Even if you do get a bride-to-be stuck in a dress at least once.

What are you up to now?

Right now I am looking into doing another placement or secure a part time job in the industry within either contemporary fashion or bridal. I have another few months left off uni and so I don’t want them to go to waste and I am driving myself insane at home!

When I first finished my placement at the end of February I gave myself a bit of time to just take it easy and enjoy my not very busy weeks as a treat for myself after a pretty intense and hectic few months but I'm so ready to get back into it and get creative again!

What plans do you have moving forward in the world of bridal design?

In terms of the future of bridal design, id love to secure me a graduate job opportunity so that I can continue to build my knowledge and love for this amazing industry. My absolute dream is to eventually have my own brand utilising all of the hints and tips that I have picked up over my time in Bridal.

Could you share your biggest tips for people wanting to get into the world of bridal?
  • Don’t be afraid to admit that you don’t know and answer to a question, but ensure that you do what you can to find the answer.

  • Take a minute to evaluate the brides personality and style. Every bride is different. Ask questions about where their venue is, is it a boho tipi wedding? A rustic, industrial old mill wedding? A bright summer beach wedding? have they chosen a style/colour for their bridemaids yet? Consider everything, even down to their ring. Is it vintage art-deco or a more contemporary style? A bright green show off emerald or a more classic cut diamond?

  • Be honest. A Bridal gown is the most important garment that a woman will ever wear and most people only get one crack at a wedding so we want Brides to look back at the pictures 40 years down the line and still adore the dress that they chose. Not every gown will suit every single person so if it doesn’t, be kind and tactical about it, but absolutely be honest. Maybe “I personally feel that the sweetheart neckline on the previous dress really complemented your collarbones!..”

  • Experiment. A handy tip I picked up from Rachel at Kula Tsurdiu is get the bride-to-be to pick out a few dresses to try on initially, they might not love the whole dress but may be drawn to it for some reason. Maybe they love that particular lace, that particular colour, maybe they love the sleeves but the aren’t keen on the neckline. Try it on regardless. Some brides come in with a certain idea in their minds and leave with a completely different dress. Dresses look different in person then they do on Pinterest! Whether they love it on or hate it, at least it can be eliminated.

  • Enjoy and make the most of it. Not everyone gets to play dress up and look at pretty sparkly things all day! It certainly beats staring at a screen all day!


What an amazing intro into the How to work weddings series! A huge thank you to Lucy! You can catch Lucy on Instagram via @lucymaegolding

and you can swoon over Kula's beautiful collections via the Kula Tsurdiu website.

Thank you all for reading!

Be sure to explore more How to work weddings entries below.

Faye - Wild Calligraphy